Last week we announced that we’ll be supporting developers with approved MySpace applications in their press release efforts in an organized way to provide our developers with the best possible visibility and not flood the media. We’re getting great responses and are excited to work with all of you! We’re especially impressed by the creativity and innovation that we are seeing and feel lucky that some of the best developers out there are using MySpace to launch their applications!
So excited, in fact, that we’ve decided that beyond supporting developers in their press release efforts, we’d like to partner even more closely with our application developers to help tell their story and get the word out about these great apps to the many media who come to us every day looking for updates.But of course, we want to be fair about it. We’ll be kicking off what we are calling will the “[Your Application] Rocks Outreach Program”. So, any developer who meets the criteria to submit a request for a joint MySpace/[Your Application or company] press release, will also be considered for participation in this program. Each week we will work with different developers on a fun campaign that will aim to reach media and potentially secure articles. We’ll be looking at individual applications/developers as well as really cool categories. Maybe you are a small company with a limited budget, or maybe you are a 19 year-old-college student who needs help figuring out the best way to get the word out about the great work that you’re doing? As long as we think what you are doing is cool, we want to help.
Again, if you’d like to be considered for this program and/or are interested in developing and distributing a joint MySpace/[Your Application or company] press release, please drop us an email at myspace@sparkpr.com.
In your email, please complete the questionnaire that we’ve included below. Also, if there is an application that you love, but you didn’t develop, feel free to drop us a line to suggest it – we’re all ears!
- What is the name of your application?
- When did/does your application launch on the MySpace Application Gallery?
- In less than 50 words, explain how your application is innovative and interesting.
- Describe your application, what does it bring to MySpace Users that is new and innovative? (No more than 150 words, please)
- Tell us more about you and/or your team? Where are you from originally? Where are you now? How many of you worked on developing the application?
- Who is the best contact for our PR team to partner with? What is their contact information?
/Kyle